SCP Marketing

Alexa Klotz

I love creating content for clients and helping them grow their brands through the power of social media. In my free time, I enjoy hiking, cooking, traveling, and spending time with family and friends.

Things to Keep in Mind When Writing Content For Social Media

There are so many unique things that you can write about and share on your social media pages. When you think about it, the possibilities are pretty much endless! Writing and sharing content is a great way to connect with and update your followers with what’s going on with your business. Though, one thing you’ll …

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Social Media Analytics You Should be Tracking and Why

When creating content to post to your social media pages, you should always keep in mind your audience. What type of content will they enjoy? What kind of content will they find value in? What content will they want to share with their friends and family?  Creating content that your audience is interested in and …

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3 Tips For Writing Content That Your Readers Will Love

Writing content for your business can sometimes feel overwhelming. You want to stick true to your brand and be authentic while also writing something your audience will be interested in. Balancing out the two can, at times, seem like a daunting task. But that shouldn’t be the case! Writing content for your readers should be …

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5 Instagram Features You Should Be Using to Grow Your Business

Instagram is all about visuals, and let’s face it, images and videos are the most fun to look at when scrolling through any social media platform. This is why Instagram is one of my personal favorites. It gives brands the opportunity to showcase their products and services in unique ways, and most importantly, allows businesses …

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8 Ways to Engage With Your Customers on Social Media

Engaging with consumers on social media is an excellent way to get feedback on your products and services while also gaining and retaining customers. Users love to interact with their favorite brands on social media as it allows them to share their thoughts while learning more about your brand in the process. The best part? …

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The Best Content to Post on Each Social Media Platform

Brands are using social media more than ever before to reach their customers, and for good reason. Consumers are constantly looking to social media to find new products, discover new brands, stay up to date with their favorite companies, and interact with intriguing content. Using social media to grow your brand can be extremely beneficial, …

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